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Stratford Boat Club's adaptive squad secures sponsorship from town car dealer Listers Toyota




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STRATFORD Boat Club’s ever-growing and award-winning adaptive section has been boosted by the backing of town firm Listers Toyota for 2022.

Richard Burt, centre principal at Listers Toyota Stratford, and head adaptive coach Mark Dewdney celebrate the sponsorship deal down by the Avon. Photo: Mark Williamson B5/2/22/2908
Richard Burt, centre principal at Listers Toyota Stratford, and head adaptive coach Mark Dewdney celebrate the sponsorship deal down by the Avon. Photo: Mark Williamson B5/2/22/2908

The sponsorship from Listers Toyota – which follows on from the Japanese car manufacturer’s support for the Paralympic Games held in Tokyo last year – will help the boat club to “offer sport and recreation to a wider spectrum of adaptive athletes”.

Club president Paul Stanton said: “Being associated with caring, local and successful businesses in the area is very important to the club as we share their commitment to the area’s prosperity and wellbeing. Listers Toyota’s sponsorship of the adaptive section for the year is much appreciated and helps us to offer sport and recreation to a wider spectrum of adaptive athletes.”

Head adaptive coach Mark Dewdney added: “We first came in contact with Listers Toyota Stratford through Toyota worldwide’s sponsorship of the recent Paralympic Games and then during the adaptive section’s celebration having won Parasport Club of the Year.

“Listers Toyota Stratford’s sponsorship has gone towards equipment for the adaptive section and the whole club, funding recent much-needed equipment such as a stable two-person multi-purpose boat (double); fixed seats which allow those with paraplegia or with severe low limb impairment to row; narrow riggers which allow those with lower limb impairment to propel the boat more effectively; pair riggers which allow those with one sided and/or dexterity issues to row with a single oar if they cannot use two; a bucket seat which benefits cerebral palsy sufferers and grip aids to assist those lacking dexterity.”

Listers Toyota is the official Toyota dealer for Stratford and offers a wide range of new and used vehicles as well as providing small business and fleet services. Based in the town centre just off the Birmingham Road, Listers Toyota also offers servicing and parts.

Listers Group Limited also has their head office at the Stratford Business and Technology Park. Founded in 1979 when the company opened their first business in Coventry, the focus has always been to put the customer first.

Over 40 years later, this focus has helped the business grow to over 50 dealerships and service centres across England, becoming one of the largest family-owned automotive businesses in the UK, representing 18 of the most-recognised and prestigious brands.



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