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Football is not a matter of life or death, says Birmingham County FA chief executive Kevin Shoemake as he tells the Herald about rising cases of misconduct across their patch which includes Stratford and south Warwickshire





AS the Football Association looks to continue on its mission to clamp down on misconduct in the game with its new Enough is Enough campaign, the chief executive of a county FA which has responsibility for south Warwickshire has warned players, coaches and spectators who show ill-discipline will face the consequences for their actions.

Kevin Shoemake, chief executive of the Birmingham County FA. Photo: Craig Gibbons
Kevin Shoemake, chief executive of the Birmingham County FA. Photo: Craig Gibbons

Birmingham FA boss Kevin Shoemake stressed that the beautiful game is “not a matter of life or death” and expressed his delight that officials are more forthcoming with reporting any form of misconduct.

In the last season alone, there were 15,000 yellow cards issued and 1,839 reds. Misconduct reports, which are the most serious offences, totalled 831.



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